The Electricity Company of Ghana (ECG) has intensified efforts to improve public understanding of power outages in the Ashanti Region through enhanced real-time communication across multiple platforms.
This initiative forms part of a broader strategy to rebuild consumer confidence and address public concerns about delays in power restoration.
Led by the Ashanti Sub-Transmission Communications Unit, the program seeks to bridge the information gap that has often contributed to frustration among electricity consumers during outages.
Power supply in the region operates on two interconnected systems: sub-transmission and distribution. Faults on the high-voltage sub-transmission network can affect several communities and require complex restoration processes, while distribution faults are usually localized and resolved more quickly. By explaining these distinctions, ECG aims to help customers better understand restoration timelines.
To improve public awareness, ECG has broadened its communication channels to include radio stations, information centres, mainstream media, stakeholder platforms, social media, and WhatsApp platforms for direct updates to customers and stakeholders.
Dr. Charles Nii Ayiku Ayiku, Acting Director of Communications at ECG, emphasized the company’s commitment: “We recognize that uncertainty during outages can be frustrating. That is why we are prioritizing real-time communication across all platforms to keep our customers informed and assured.”
Ing. Peter Kofi Fletcher, General Manager of Ashanti Sub-Transmission, highlighted the lessons from recent outages: “Recent outages affecting parts of Kumasi and surrounding districts have underscored the importance of timely communication to keep customers adequately informed.”
Energy sector observers note that transparency initiatives such as these are increasingly critical in aligning operational realities with customer expectations, particularly in essential service sectors.
ECG maintains that its focus remains on strengthening both system reliability and stakeholder engagement as part of its long-term service delivery strategy. The company is committed to improving transparency while ensuring efficient and safe restoration of power supply.
Source: www.kumasimail.com
